Vladimir Zlatev

Vladimir Zlatev

Associate Professor of the Practice of Administrative Sciences

PhD, MS, BS, Dresden University of Technology

Dr. Zlatev is an experienced educator and entrepreneur, with an extensive background in industrial engineering and corporate management. He focuses on marketing research and competitive analysis based on specific industries and market segments, companies, and technologies. Zlatev’s interests include applications of system dynamics in areas such as decision management, performance management, process management, and international marketing; and researching and managing complex high-technology initiatives that involve international cooperation, intellectual property rights, and technology transfer. In addition to his work in developing and delivering professional education programs, he serves as project leader in a European Union-financed initiative on the design, management, and implementation of educational programs and consulting projects as they relate to best-business theories and practices in the management of international tourism companies and destinations.

 

Transcript

VLADIMIR ZLATEV: My name is Valdi Zlatev. I’m an Associate Professor of the Practice of Boston University Metropolitan College, with a PhD and professional background in Industrial Engineering and Corporate Management.

My latest publications are on industry tools for teaching Applied Business Analytics in virtual laboratories and Business Analysis for IT practitioners.

I’m a true believer that all my students are overachievers, so I am designing my classes for overachievers.

Eagerness to learn is the distinguishing characteristic of the successful manager of the 21st century enterprise.

You have to be a marathon runner and the distance is not 40 kilometers but 40 years.

That’s the message I try to convey to my students. You will have to work very hard to predict what will happen to you, your company, your environment, your competitor, and the marketplace.

SCHOLARLY WORKS

Publications

“Integrated Learning in Marketing Research and Analysis, Courses Delivered in Face-To-Face, Online, and Blended Format.” Proc. 7th Annual International Conference on Computer Science and Education in Computer Science, New Bulgarian University (Sofia, Bulgaria, 2011): 214–224.

“Business Simulation in Blended Format for International Trade Education.” In Proceedings of the 6th Annual International Conference on Computer Science and Education in Computer Science 2010, Fulda/Munich, Germany. Partners: University of Applied Sciences, Fulda, Germany; Boston University Metropolitan College, Boston, U.S.A.; New Bulgarian University, Sofia, Bulgaria (June 26–29, 2010): 217–229.

“Portable tour guide systems in tourism.” In Proceedings of the International Conference “Tourism—Theory and Practice.” University of Sofia “St. Kliment Ohridski,” Sofia, Bulgaria (June 1–2, 2007) (in English).

“Bulgaria—destination for educated travelers: the corporate approach of Geotours Global Ltd.” In Proceedings of the International Conference, “The Tourist Science and the Challenge of 21st Century.” University of Economy, Varna, Bulgaria (November 3–4, 2005) (in Bulgarian).

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